Making Magic: New Technology Hits the Trail for Fall 2016. From the February 2016 issue of Footwear Insight. Read it [here].
Posted by cara on February 8, 2016
From the February 1, 2016 issue of Running Insight.
The new PureBoost X shoe from Adidas is the tip of the iceberg of what the brand says will be a year driven by a focus on the women’s category.
The launch of the uniquely designed women’s-specific shoe on February 1, came with a declaration from the brand that it plans to “redefine the future of women’s running.”
The PureBoost X is a stylish performance shoe with a first of its kind “floating arch” that hugs the foot and provides support. The adaptive, stretch mesh upper hugs the foot, and around the arch it is actually detached from the shoe…
[continue reading here].
Posted by cara on February 2, 2016
Sports Insight, Jan/Feb 2016 Issue. Read it [here].
Posted by cara on January 21, 2016
Read it [here].
Posted by cara on November 11, 2015
A visit to the “Rise of Sneaker Culture” exhibit at Brooklyn Museum. From the Sept/Oct. 2015 issue of Footwear Insight. Read it [here].
Posted by cara on September 29, 2015
A look at Stance, Keyscaper, Bleacher Creatures and other key brands in the sports licensing category. From the Sept/Oct 2015 issue of Sports Insight. Read it [here].
Posted by cara on September 25, 2015
A look inside the Kith Treats store in Brooklyn. From the Sept/Oct 2015 issue of Footwear Insight. Read it [here].
Posted by cara on September 21, 2015
Trend Story in July/August 2015 issue of Footwear insight. Read it [here].
Posted by cara on July 31, 2015
Trend story in May/June 2015 Foootwear Insight. Read it [here].
Posted by cara on May 31, 2015