Trail Running Footwear | Fall 2016 Preview

Making Magic: New Technology Hits the Trail for Fall 2016. From the February 2016 issue of Footwear Insight. Read it [here].

Altra, Brooks, Hoka One One, Adidas Trail Shoes

Adidas Has Designs on Women

From the February 1, 2016 issue of Running Insight.

The new PureBoost X shoe from Adidas is the tip of the iceberg of what the brand says will be a year driven by a focus on the women’s category.
The launch of the uniquely designed women’s-specific shoe on February 1, came with a declaration from the brand that it plans to “redefine the future of women’s running.”
The PureBoost X is a stylish performance shoe with a first of its kind “floating arch” that hugs the foot and provides support. The adaptive, stretch mesh upper hugs the foot, and around the arch it is actually detached from the shoe…
[continue reading here].

adidas floating arch

Forecast 2016: What You Need To Know Now

Sports Insight, Jan/Feb 2016 Issue. Read it [here].

Sports Insight Forecast 2016

Sports Insight Innovation Issue 2015

Read it [here].

Innovation Issue Sports Insight 2015

Sneakers As Works of Art

A visit to the “Rise of Sneaker Culture” exhibit at Brooklyn Museum. From the Sept/Oct. 2015 issue of Footwear Insight. Read it [here].

Pivotal Players in Sports Licensing

A look at Stance, Keyscaper, Bleacher Creatures and other key brands in the sports licensing category. From the Sept/Oct 2015 issue of Sports Insight. Read it [here].

The Sneaker Shop With A Cereal Bar

A look inside the Kith Treats store in Brooklyn. From the Sept/Oct 2015 issue of Footwear Insight. Read it [here].

Hipper Than Thou: Footwear For Kids

Trend Story in July/August 2015 issue of Footwear insight. Read it [here].

Secret Weapons: Stylish Men’s Sneakers

Trend story in May/June 2015 Foootwear Insight. Read it [here].

Real Talk: Why We Buy What We Buy

Photo shoot and feature in the May/June 2015 issue of Sports Insight. Read it [here].

Real Talk Sports Insight cover


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